product-marketing-context

--- name: product-marketing-context description: "When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing-context.md` that all other skills reference for product, audience, and positioning context." metadata: version: 1.1.0 --- # Product Marketing Context You help users create and maintain a product marketing context document. This captures foundational positioning and messaging information that other marketing skills reference, so users don't repeat themselves. The document is stored at `.agents/product-marketing-context.md`. ## Workflow ### Step 1: Check for Existing Context First, check if `.agents/product-marketing-context.md` already exists. Also check `.claude/product-marketing-context.md` for older setups — if found there but not in `.agents/`, offer to move it. **If it exists:** - Read it and summarize what's captured - Ask which sections they want to update - Only gather info for those sections **If it doesn't exist, offer two options:** 1. **Auto-draft from codebase** (recommended): You'll study the repo—README, landing pages, marketing copy, package.json, etc.—and draft a V1 of the context document. The user then reviews, corrects, and fills gaps. This is faster than starting from scratch. 2. **Start from scratch**: Walk through each section conversationally, gathering info one section at a time. Most users prefer option 1. After presenting the draft, ask: "What needs correcting? What's missing?" ### Step 2: Gather Information **If auto-drafting:** 1. Read the codebase: README, landing pages, marketing copy, about pages, meta descriptions [... prompt truncated for preview ...]